Feng Shao’s Cultural Theory (1)

Cultural change is always a gradual process. However, the success of JK clothes as well as stockings immediately allowed Dai Zhixin to find a way to make money.

Maybe, just maybe, she can open a clothing store in this different world…

With Dai Zhixin’s personality, she does things once she thinks of it.

Before time travel, Dai Zhixin was a well-known beauty and live streamer, and she knew what kind of clothes were more popular with the public.

But as the saying goes, if one were to take too many steps, one would easily scratch their head.

Dai Zhixin didn’t launch clothes that were too sexy right away when she did so, but she chose some conservative yet equally loved clothes.

After Dai Zhixin had conducted some research, she finally determined the initial clothing style of Dai’s Clothing Store, and she opened it with great fanfare.

Of course, Dai Zhixin’s research subjects were mainly the women in the City Lord Mansion and the city’s meeting hall.

Lin Xiaoran, Lu Qingyuan, Zuo Linglan, Luo Qiushuang, Bai Shuanghua, and even Feng Lingxue were all coerced or lured by her into acting as her free models.

No matter how shy they were before wearing them, or how much they complained about Dai Zhixin, in the end, most of them would like the new clothes Dai Zhixin made and would accept in the end.

It’s just that they still refuse to admit it out loud.

After Dai’s Clothing Store opened, it actually didn’t become popular immediately.

After all, in the eyes of the vast majority of people in this world, the clothes inside cannot be worn out at all.

Although girls’ nature makes them reluctant to part with those beautiful clothes, they still feel embarrassed to wear them after all.

After being deserted for a while, Dai Zhixin felt that this was not possible. If things go on like this, wouldn’t the money she invested in the clothing store be in vain? Who is she? She is someone who is going to be the richest woman in the world!

After thinking about it for a while, Dai Zhixin decided to hire a model at a high price and have her wear clothes from Dai’s Clothing Store to show the public.

As a result, it really had some effect.

But only a little bit.

It is not an easy task to change people’s ideas immediately.

The clothing style of Dai’s Clothing Store is full of a sense of contradiction with the world, and it is inevitable that it will be resisted by the public. 𝐑Â𝐍ÒBƐṢ

Although there are a few girls who are models for clothing stores wearing these clothes due to the amount of money being paid, when they stand in front of the clothing store and feel the men’s eyes on them, they still feel very ashamed in their hearts.

Men don’t have so many scruples, and they really like to watch them showing off those clothes.

But the men will definitely not buy those clothes by themselves, so they just use their eyes to look at them.

Dai Zhixin couldn’t help but feel a little helpless when she saw that her move of inviting a model didn’t have any effect.

There is no Confucianism or Neo-Confucianism in this world, so how can everyone be so conservative? Isn’t it the purest desire in everyone’s mind to enjoy youth and beauty wantonly?

Dai Zhixin was puzzled, and finally had no choice but to go to Feng Shao, the only fellow who could understand her.

Feng Shao couldn’t help but laugh after hearing Dai Zhixin’s distress. He asked with a smile, “Have you ever thought about why people in this world are as conservative as they are right now?”

Dai Zhixin couldn’t help but impatiently ask, “Why?”

Feng Shao said, “I have transmigrated for more than thirty years, and I know this world very well. In fact, the people of this world are not trying to be conservative, it is simply that they can’t pass the threshold. It’s like when taking a university exam, obviously, I don’t know the rest of the questions, but I just don’t want to hand in the papers in advance. I just want to wait for others to hand in the papers first. Unless there is a leader or someone to take the lead, other people will always sit in their own seats and wait without doing a thing.”

Dai Zhixin frowned and thought for a while, then asked in confusion, “You mean, I need to find someone who is willing to wear these clothes and show them off? But I have also invited several models, and there is no effect at all.”

Feng Shao shook his head and said, “A few models are definitely useless. Because you are not driving dozens or hundreds of people to submit papers in advance, but leading a trend. Your business is already starting a cultural change, and a cultural change cannot happen overnight.”


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